Calling all nerds, geeks, techies, marketing mavens, and data scientists!
Get ready for our second annual Einstein inspired series, #AnalyticsWeek from June 13 to 17. Jam-packed with helpful information, this week-long webinar series will provide you with fanatically analytical strategies and tactics to rule your web analytics. Featuring Don Rodriguez, Director of Analytics & Account Strategy at NetElixir, and guest speakers from Google and IBM, you will gain juicy insights into how you can grow your revenue, track customers, and how to get IBM’s Artificial Intelligence platform, Watson, to work for you.
Save your seat today!
This year, we’re introducing the NetElixir #AnalyticsWeek Forum, a special Google group we encourage you to join. We want to hear what you hope to learn from #AnalyticsWeek, as well as what your biggest analytics hurdles and issues are. We’ll be moderating the group during #AnalyticsWeek and beyond, helping you find the solutions you’re looking for.
Continue reading to review a full list of this year’s schedule:
Monday, June 13 – 5 Mistakes That Are Costing You $$ In Google Analytics (1-2 PM EST)
Speaker: Don Rodriguez, Director of Analytics & Account Strategy at NetElixir
Description: Our first session is aimed at users whose analytics knowledge is still in the early stages. We’ll discuss fundamental mistakes we see in e-commerce sites that are costing you money in either lost revenue or inefficient spending.
Tuesday, June 14 – 3 Ways You Will Find Revenue & Profits in Google Analytics (1-2 PM EST)
Speaker: Don Rodriguez, Director of Analytics & Account Strategy at NetElixir
Description: Demonstrating three ideas that every e-commerce business can implement in order to discover revenue and profit improving ideas from your Google Analytics data. All levels of users can benefit from this session and it’ll be most impactful for intermediate to advanced users whose businesses are very SKU-intensive.
Wednesday, June 15 – 4 Insights To Improve Your Mobile Performance (1-2 PM EST)
Speakers: Don Rodriguez, Director of Analytics & Account Strategy at Netelixir & Steph Schmitt, Google Agency Account Strategist
Description: Join us as our guest, Google’s Steph Schmitt, Agency Account Strategist, walks us through four key insights for measuring and improving your site’s performance with e-commerce’s fastest growing traffic segment, smartphone shoppers. All levels of analytics knowledge can benefit from this unique, hands-on learning workshop.
Thursday, June 16, 2016 – User ID: Track Your Best Customers in Google Analytics (11 AM-12PM EST)
Speakers: Don Rodriguez, Director of Analytics & Account Strategy & Pawel Matkowski, Google Global Product Lead, Data Integrations, Google Analytics
Description: One of the most powerful, yet least adopted feature of Google’s Universal Analytics is the ability for website owners to identify and track their visitors’ behavior in their Google Analytics accounts. Join us, as our guest, Pawel Matkowski, Google’s Global Product Lead, Data Integrations, Google Analytics, introduces you to the power of this feature, walk you through some of the implementation considerations you may face in adopting this capability, and share some lessons learned from the more than 100 implementations he’s participated in. Advanced users and all B2B businesses will benefit from this session.
Friday, June 17, 2016 – How Your Business Can Benefit From The AI In IBM’s Watson (1-1:30 PM EST)
Speakers: Don Rodriguez, Director of Analytics & Account Strategy & Tomas Gonzalez, Technical Specialist for IBM
Description: Discover how you can use the supercomputer, Watson, to ensure you are effectively communicating your brand’s voice. Then Tomas Gonzalez, Technical Specialist for IBM, will demonstrate Watson Analytics, a cloud-based guided analytics, data visualization, and predictive analytics platform that makes understanding data a lot easier. Learn how you can analyze data from multiple sources, including feeds from the top social media sites. All analytics users and digital marketers can benefit from this session.
Those without interest in growing their profits or learning how to take advantage of Google Analytics need not apply.
