NetElixir invites you to explore the depths of value we offer in thought leadership
and digital marketing expertise in the content below.
As we move closer to the cookieless world, the big tech companies are continually updating and refining their approach to customer privacy. Apple’s latest privacy update announcements continue to impact how advertisers are navigating the privacy ecosystem and the measures… Read More >>
The ability to quickly adapt and pivot to survive in uncertainty is a skill we all had to hone during the past eighteen months. Jerry Wind, the Lauder Professor Emeritus and Professor of Marketing at Wharton, shared his eight principles… Read More >>
Google’s latest update, which began it’s initial rollout on June 15, 2021, includes a factor called Page Experience. Google announced this page experience update back in November 2020 and shared a few key features regarding the update in mid-April of… Read More >>
How consumers interact with brands and what they want from brands is constantly evolving. As more and more people started online shopping, their relationships with brands have shifted to accommodate new needs, new behaviors, and new e-commerce expectations. Customers are… Read More >>
It’s that time of year again — Amazon’s blowout sales event is almost here! Prime Day 2021 will resume its usual schedule to help usher in summer days and deals. Last year’s Prime Day was postponed due to the coronavirus… Read More >>
The customer experience is the most important relationship a brand can cultivate. David Bell is currently the President and Co-Founder of Idea Farm Ventures, a consumer investment holding company based in New York City. Idea Farm Ventures invests in companies… Read More >>
Why Should Your Brand Be On Amazon Marketplace? It comes as no surprise that Amazon Marketplace is growing tremendously. All e-commerce adoption has been greatly accelerated by the coronavirus pandemic, and Amazon is no different. eMarketer reports that Amazon grew… Read More >>
The goal of publishing content as an e-commerce business is to reach your ideal customer and to drive them to make a purchase. Whether you’re writing product descriptions, paid search ads, or blogs, every brand should have a specific person… Read More >>
Innovative solutions don’t arise just as a way to stand out from the competition; when creativity is given the time, space, and resources to flourish, innovation can bloom to alleviate customer’s pain points, offer a new product, or approach a… Read More >>
There is not one, universal path to successful innovation. We each have to find our unique solutions to the questions we face on a day-to-day basis. Jerry Wind, the Lauder Professor Emeritus and Professor of Marketing at Wharton, as well… Read More >>