What an exciting first day of #SEOWeek: The State of SEO 2017! We covered so much in a short period, so if you missed any second of our webinar, here’s a helpful recap. What does SEO mean? Search Engine… Read More >>
Blogs
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#SEOWeek 2017: An In-Depth Look at Modern SEO for Retailers
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It’s that time of year again! That time when the search engine marketing world unites to explore the current landscape of SEO. Each year, we take a week to study and educate about the ever-changing face of optimization…. Read More >>
Amazon Buttons And How They’ll Affect Your Business
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Click a button and your pre-programmed order will arrive within 48 hours. Amazon is in pursuit of making your life easier, in lieu of micro-moments.
Amazon is an ambitious company. People often forget they started out selling books. Now, they’ve become a part of your home. When in doubt, get it on Amazon. You’ll find the best deal possible and have the freedom to compare prices and brands easily. Need it in a rush? Use Amazon Prime. Want something to watch or music to listen to? No problem – as a Prime member, you can fulfill all your media needs.
We’ve put together some quick information regarding the Buttons and how they work.
The Impact of Screenless Searches: Webinar Summary
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Remember Ask Jeeves? The thought of this old search engine (now known as “Ask.com”) from 1996 is sure to bring back some happy memories. Any questions we had, our personal butler Jeeves would answer. With the age of… Read More >>
How R + AdWords Spells Campaign Success
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As some of you may know, Google AdWords works through statistical computing. The functions within AdWords (such as bid algorithms, auction management, etc.) work on the basis of a statistical probabilistic formula. Hence, PPC marketers need to embrace statistics… Read More >>
The Truth Behind Fake News
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Lately, everyone’s been talking about fake news. From large media outlets all the way to our social feeds, it seems fake news is almost inescapable. How can something like this escalate throughout the world with such force? Where did… Read More >>
You Guide to the Mobile First Algorithm Update [Infographic]
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In a previous blog post, we discussed Google’s algorithm update and how it can affect you. To make your life a whole lot easier, we’re sharing our helpful infographic to help walk you through these changes! Everything You Need… Read More >>
Real Time Personalization Explained
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Ever wonder how websites seem to just know you and your interests? It’s called real-time personalization and it’s changing the way potential customers are targeted. This process allows marketers to tailor the presentation of a website’s content to match a… Read More >>
Mobile First Google Algorithm Update
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In November 2016, Google announced that its indexing will be flipped around and mobile results will get priority over the desktop. Most research still suggests Google is taking a soft approach and allowing desktop-friendly websites to appear even if they’re… Read More >>
A Walk with the Ghost – Marketing with Snapchat
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Released in September 2011, Snapchat has come a long way from being a photo and video sharing app to a marketer’s paradise. The only possible reason you may not have heard of Snapchat is if you’re not of this world. With over… Read More >>