The Google November 2023 reviews update hit the scene on November 8, 2023, around 12 pm ET. The rollout? Give it a week or two. It’s a global affair, affecting various languages such as English, Spanish, German, French, Italian, Vietnamese,… Read More >>
Blogs
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OpenAI’s GPTBot: A Web Crawler with Powerful Potential
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OpenAI recently launched GPTBot, a web crawler that can directly access websites to extract information for training its AI models, including GPT-4 and future GPT-5, and ultimately enhance the overall AI ecosystem. The bot can be identified by the following… Read More >>
Google’s Helpful Content Update
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Google announced that a new major update — called the Helpful Content Update — is aimed at surfacing more helpful, reliable, and trustworthy content in search results. This means Google’s algorithm will now prioritize pages with comprehensive, in-depth information that… Read More >>
Prepare for Amazon Prime Day and Prime Big Deal Days
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Is your e-commerce business ready for Amazon’s Prime Big Deal Days? Amazon Marketplace is the leading player when it comes to retail e-commerce: as of June 2022, Amazon had captured 37.8% of the market share, with its closest competitor, Walmart, trailing… Read More >>
NetElixir’s Complete Guide To The 2023 Holiday Season
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The 2023 holiday season marks NetElixir’s 16th annual holiday forecast. A cornerstone of our forecast is our e-commerce holiday calendar, which details the expected online sales volume of crucial days throughout the holiday season. Marketers can use this calendar to… Read More >>
Google August 2023 Core Update
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Google has successfully rolled out its August 2023 Core Update, impacting search results rankings. Google places a strong emphasis on creating content that is of high quality and prioritizes the needs of users to achieve optimal site performance. Google clearly… Read More >>
Meet The Speaker: Robin Dreeke at NetElixir’s 10th Annual X=Experience
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In preparation for our 10th annual X=Experience, team NetElixir sat down with one of our speakers, Robin Dreeke, to discuss his upcoming presentation, Unstoppable Alliances. NetElixir: Hi Robin! Welcome back! Can you share a bit about yourself? Hey there! My… Read More >>
Google Downgrades Visibility of FAQ-rich and How-To Results
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Google plans to implement new updates to enhance the search experience and impact the visibility of FAQ-rich and How-To results. FAQ-Rich Results: We will see FAQ-rich results less frequently with Google’s latest update. FAQ-rich results will now only appear for… Read More >>
What is AI Marketing?
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What is AI’s Role in Marketing? With all the chatter about ChatGPT and other chatbots that use large language model processing, it can seem like artificial intelligence involves brand-new tools – and that can make AI seem intimidating. But in… Read More >>
Creating A Culture Of Experimentation
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NetElixir was delighted to host Jerry Wind, the Lauder Professor Emeritus and Professor of Marketing at Wharton Business School, for a webinar in May, How To Prepare For The Future Of Digital Marketing: Fireside Chat With Wharton Professor Jerry Wind…. Read More >>