Every four years, a leap year occurs and thankfully, it kept our calendars in working order. Although Leap Day is not considered a major holiday, like that of Christmas or even Valentine’s Day, it was definitely an important business day… Read More >>
Blogs
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AdWords’ Big Update – Elimination of Right-Hand Side Ads
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The big speculation around AdWords is that Google is eliminating the right-hand side ads in the Search Engine Results Pages (SERP). A move that’s been both praised and ridiculed at the same time is being rolled out silently. There… Read More >>
Yahoo! Search Closes BOSS & Super Bowl Ads- #ThisWeekInSEO
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This week, February 8 – February 13, 2016, Yahoo! Search announced they’ll be closing down BOSS and the number of searches for Super Bowl ads on mobile increased from last year. Find out about this news and everything else you… Read More >>
AMP Reporting for Google Analytics & Vladivostok – #ThisWeekInSEO
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This week, February 1 – February 6, 2016, Google announced that they’ve added Accelerated Mobile Pages (AMP) reporting to Analytics and Yandex released their mobile-friendly algorithm, Vladivostok, in Russia. Find out about this Google news and everything else you need… Read More >>
Valentine’s Day – Show Some Love to Paid Search
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With Valentine’s Day just around the corner, marketers seem busier than lovebirds preparing to find the perfect gift for their significant other. Valentine’s Day is one of the biggest gifting occasions, where spending typically averages to over $142.00 USD per… Read More >>
Celebrating the Launch of the LXRPlugin
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At first it was merely an idea – create a tool that would let you pull your Google AdWords reports right into an Excel workbook. Not only would this revolutionize the way people use their Google AdWords but it would… Read More >>
Google Webmaster Guidelines & Indexing Images – #ThisWeekInSEO
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This week, January 25 – January 30, 2016, Google confirmed that they don’t index images on a regular basis and the new Google Webmaster Guidelines have been updated. Find out about this Google news and everything else you need to… Read More >>
Google Penguin, Winter Storm Jonas & AMP – #ThisWeekInSEO
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This week, January 18 – January 23, 2016, Google announced that the Google Penguin algorithm update will be releasing in a few weeks, Google will now be displaying the AMP Error Report in their Search Console, and just in time… Read More >>
New Year, New SEM Plan
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It’s already been a few weeks since the new year and you’re looking into ways you can improve your already amazing 2016 Search Engine Marketing (SEM) Plan to drive new customer acquisitions. If you’re looking for the perfect resource, where… Read More >>
Improve Online Advertising with DMP
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In the last few years, the total number of internet users in the world has drastically increased. With the increase in the number of internet users, there has also been an increase in the number of ad impressions.There’s an abundance… Read More >>