Social media is an integral part of any business’ marketing, outreach, and customer support strategies. Brands are now promoting their activity around-the-clock through social status updates, tweets, and blog posts. However, social media promotions don’t just happen in isolation. Customers,… Read More >>
Blogs
By:
How the Internet of Things is Changing the Digital Marketing Space
By:
The Internet of Things (IoT) is the new buzzword that’s been attracting the attention of savvy marketers everywhere. The IoT is a computing concept where everyday physical objects can connect to the internet and identify themselves to other devices.This means… Read More >>
This Year’s Valentine’s Day Shopping Trends
By:
![This Year’s Valentine’s Day Shopping Trends](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/02/This-Years-Valentines-Day-Shopping-Trends-300x157.png)
For retailers, Valentine’s Day brings more than just candy and cards: They can look forward to getting the gift of their incremental sales growth on February 14th as well! According to the National Retail Federation’s Valentine’s Day Consumer Spending Survey,… Read More >>
Why Using Structured Data is an SEO Best Practice for Any Website
By:
![SEO Structured Data](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/02/SEO-Structured-Data-300x157.png)
The following result appeared in a search for the name of our business, NetElixir. This additional box with helpful information including our address, phone number and hours of operation is created by using structured data markup. What is Structured Data?… Read More >>
Multi-Device Attribution – The Modern Marketer’s Biggest Dilemma
By:
![Multi Device Attribution](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_187/https://www.netelixir.com/wp-content/uploads/2015/02/multi-device-attribution-1-300x187.jpg)
Multi-device attribution is, without a doubt, the greatest struggle of the digital marketing industry. Digital marketers want to know what paths customers take before making an online purchase, but with the wide variety of devices customers are now using, these… Read More >>
Negative SEO: The Alarming (and growing) trend in Internet Marketing.
By:
![Internet Marketing](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/02/Internet-Marketing-300x157.png)
Anybody that has been performing Search Engine Optimization for any amount of time knows that bad back links lead to bad results. Yesterday, I saw a blog post over at Search Engine Roundtable that highlighted a survey with alarming results:… Read More >>
PPC Ads Appealing to the Intuitive Mind Pays Off !
By:
![PPC Ads Appealing to the Intuitive Mind Pays Off !](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/02/PPC-Ads-Appealing-to-the-Intuitive-Mind-Pays-Off--300x157.png)
In the world of Paid Search, when we create advertisements to fit the limited space on the SERP, we sometimes fall short of reaching the emotions of our customers. We pack our PPC ad copies with what we know as… Read More >>
3 Recommendations for Search Marketers
By:
![3 Recommendations for Search Marketers](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/01/3-Recommendations-for-Search-Marketers-300x157.png)
While search marketers believe dominating the Search Engine Results Page (SERP) can drive incremental revenue, it is often hard to quantify its impact. To solve this problem, NetElixir’s Retail Intelligence Lab commissioned a research project to measure the incremental influence… Read More >>
[Infographic] Maximizing the Value of the SERP
By:
![Maximizing the Value of the SERP](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_157/https://www.netelixir.com/wp-content/uploads/2015/01/Maximizing-the-Value-of-the-SERP-300x157.png)
With Paid Ads, Organic Results, and Google Shopping on the SERP today, there are many opportunities to reach potential customers before they even scroll down the page. In the following infographic, NetElixir University shows how taking advantage of all of… Read More >>
Why AdWords Mobile App Engagement Ads are Vital Tools for App Owners
By:
![Mobile App Engagement Ads](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img,w_300,h_136/https://www.netelixir.com/wp-content/uploads/2015/01/mobile-app-engagement-ads-netelixir-1-300x136.jpg)
Did you know that according to a research report published by Flurry, last year US consumers downloaded an average of 8.8 apps each month? That alone is a lot, but when we dug a little deeper into the data, we found… Read More >>