With Google’s mobile algorithm right around the corner, online advertisers have been rushing to make sure their sites are mobile-friendly and ready for the switch. However, one online retailer is taking it a step further and will be completely doing… Read More >>
Blogs
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The Firefox & Yahoo Deal: Yahoo Loses Search Share Back to Google
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Last month, we posted our first blog covering the Firefox and Yahoo partnership, with an overview of the deal and the effect it has had on the search share since its inception. While in the first few months we saw… Read More >>
The Future of First and Third Party Cookies
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I don’t know about you, but after how much I ate this Sunday for Easter, I don’t want to hear the word ‘cookies’ for a long time. Imagine my dismay when I found out what our latest blog topic… Read More >>
April Fool’s Day Prank Roundup
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Ah, April Fool’s Day. The first day of April, which to me feels like the beginning of Spring, and the day I don’t trust anything on the internet for the next 24 hours. Everything I saw this morning at work… Read More >>
Blogging Best Practices for SEO
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Now-a-days, blogs have become an essential part of ecommerce sites. Customers interested in a brand look to a company’s blog site to get a better feel of what the company finds important and what useful content it has to… Read More >>
Bing Ads Matches AdWords with New Unified Device Targeting
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Bing Ads has always been right behind Google in terms of bundling their platform with more useful utilities. Now, with Bing Ads’ newly added UDT (Unified Device Targeting), they once again have showed that they’re keeping up in the race… Read More >>
5 PLA Hacks You Should Start Using Right Now
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Google Shopping is a great way to get your products in front of more customers who are actively looking for items like yours. However, it’s important to target the right kind of customers, and to optimize your campaigns to make… Read More >>
Google’s “Mobile Required” Announcement
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Long gone are the days when websites could manage with a desktop presence alone. Today, having a great mobile presence is just as important as having one on desktop. To show the importance of this, Google has recently announced a… Read More >>
The Firefox and Yahoo Deal: What It Is, and What You Need to Know
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You may have heard in the past few months about the “Firefox and Yahoo deal”, and for a good reason: it’s been shaking up the search world since it was announced in November. However, from my desk in the physical… Read More >>
[Infographic] Social Sentiment Analytics on Tweets
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We had a blast sharing our first social media webinar with you on how we figured out the emotions and feelings of consumers by analyzing their tweets! In case you missed our presentation or want to learn more, check out… Read More >>