With the Christmas holiday selling season quickly approaching, and with last year’s tremendous growth in mobile sales & traffic as indications of what is to come this year, there is no time like the present to re-think your paid search… Read More >>
Blogs
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Improving Mobile User Experience for the Millennial Generation
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Millennial Statistics to Remember: Reinforcing Mobile UX Importance Everywhere you turn, you see young people staring down at their smartphones or tablets, tapping away as they shop online, answer a text message, respond to an email, or play their favorite… Read More >>
Facebook Announces Revamped Atlas Ad Server
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As the second-largest digital advertising platform in the world, Facebook is able to track its 1.3 billion users on desktop platforms and mobile devices like smartphones, tablets and more. By using Facebook’s user data, advertisers will be able to do… Read More >>
Ideas Meet Imagination at the X=Experience
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When Ideas meet Imagination.. Magic happens. The 2014 X=Experience concluded on 9/23. It was indeed a magical experience. But, before I dive into some of the highlights of this year’s event let me share with you the purpose that drives… Read More >>
Why Dynamic Remarketing Means More E-Commerce Conversions
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We’ve all experienced the following scenario. A user follows the click-conversion path all the way to the shopping cart, only to jump off and never be heard from again. In the past, many retailers would simply shake their heads and direct… Read More >>
Video: 4 Google Shopping Performance Figures You Can’t Ignore
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Are you looking for a superior way to promote your products and acquire more conversions online? As part of NetElixir’s Google Shopping Countdown Series, we created a four-part video to highlight the value this AdWords upgrade can provide for your… Read More >>
4 Strategies You Need to Know to Transition to Google Shopping [Free Checklist]
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The move from Product Listing Ads towards Google Shopping Campaigns is less than 28 days away. That means it’s time for online retailers to really dig in and start learning the best tactics to successfully utilize this new AdWords campaign… Read More >>
Google Shopping Campaigns: 4 Key Benefits You Need to Know
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Did you know Product Listing Ads attract 34% more clicks than regular ads? It’s no secret PLAs have become a huge revenue source for digital retailers around the world. To help you generate even more traffic from your products, Google… Read More >>
THE FUTURE OF GOOGLE: 5 POWERFUL TIPS TO OPTIMIZE YOUR SEO
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Hummingbird happened, but is your site compatible with the move towards conversational search? I recently had the privilege of attending SMX Advanced in Seattle last week. For two days, it was nonstop discussion about what the future of Google will… Read More >>
FACEBOOK IS IMPROVING ITS NEWS FEED: BUT FOR WHAT REASON?
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Everyone knows Facebook has been under fire for allegedly sharing their user’s private data with companies that use it to clog personal feeds with targeted ads and spam. However, in an effort to quell some of the rumors circling the… Read More >>