Google Analytics can be an extremely powerful tool to convert your raw data into valuable insights to build effective online customer acquisition campaigns. During our most recent webinar, our CEO Udayan Bose and Analytics Manager Don Rodriguez spoke about this very topic…. Read More >>
Blogs
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BREAKING NEWS: GOOGLE RELEASES PANDA 4.0
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Noticed a shift in your rankings over the past month? It’s very likely your website’s organic rankings have been less-than-stable over the past month or two. Well, there is a reason for this, and it’s called Google Panda 4.0. There… Read More >>
A CUSTOM WAY TO COPY CUSTOM REPORT IN GOOGLE ANALYTICS
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Imagine the following scenario. You’re in Google Analytics and you go to transfer a custom report from one view to another. Suddenly, you find yourself asking “what’s the next step?” It would be great if there was a way you… Read More >>
Ad Copy Q&A From the Minds Behind the Math
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First off, we just want to thank everyone for attending the Ad Copy webinar on April 24th. Even though the webinar started at 2pm ET, we still only had enough time left for a few questions. NetElixir University is all… Read More >>
Crafting Ad Creatives based on Customer Journey
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Paid Search is mostly valued as a new customer acquisition channel. However, its value as a channel that influences existing customer behavior and long term loyalty is often ignored. We have been able to extract incremental value from paid search… Read More >>
Crafting Ad Copy With a Mathematical Approach
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When you think of writing successful ads for Google Adwords, the first, customary notion is to craft creative copy. But how is creative truly defined? Writing can be very subjective and complex and understanding what will yield more clicks is… Read More >>
SEO Webinar: Is Your SEO Stuck in the Past Q&A
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First off, we just want to thank everyone for attending the SEO webinar on Mar. 20. Even though the webinar started at 2pm ET, we still only had enough time left for a few questions. NetElixir University is all about… Read More >>
The Anatomy of a Successful Email
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25% Open Rate 35% Click-Through-Rate As you know, writing successful emails can be tricky. How pushy should you be? What is the right message you should use to reach your audience? How long should it be? These are all legitimate… Read More >>
How Link Building Became Relationship Building
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Anyone involved in SEO over the last few years knows link building has been a semi-controversial and heavily debated topic. The question is why is link-building such a hotbed issue? Why the Controversy? Back in the good ol’ days, SEO… Read More >>
The Evolution of the Page Title
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One of the great things about SEO is that it’s always changing. However, there are a handful of SEO elements that remain constant, albeit with a few minor changes in how that particular element is used. One example of this… Read More >>