If you’re a small business owner or marketer, you know that building a personal connection with your customers drives sales. If you lose loyal customers and see a drop off in sales, that can make or break your small business’s… Read More >>
Blogs
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Benefits of Google Analytics 4
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With the rise of privacy regulations and other industry changes, the shift from third-party cookies to first-party data for tracking and reporting has been a long time coming. Here at NetElixir, we have been preparing for the cookieless future for… Read More >>
The FACES Of Your High-Value Customers
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At NetElixir, we seek to humanize every click. To do that, it helps to have a face to put to your customers, to better understand their unique motivations, preferences, and interests that influence their shopping decisions. Enter FACES, our annual… Read More >>
Benefits of International SEO
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International SEO is the strategy of optimizing your website for different countries around the world, to rise in the search engine result pages (SERPs) unique to each country. As Google determines ranking based on what is most helpful to each… Read More >>
The Ultimate Guide To Setting Up An Advantage+ Shopping Campaign on Meta
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With the introduction of Meta’s new Advantage+ Shopping Campaigns, businesses and advertisers alike are looking for ways to successfully launch and manage this new campaign type. Advantage+ Shopping Campaigns leverage machine learning to optimize your audience targeting and create more… Read More >>
The Future of Digital Marketing
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The future of digital marketing is personal. With the deprecation of third-party cookies still on the horizon, first-party data has become ever more important to brands and digital marketers. But tracking customer data is not the only facet of marketing… Read More >>
A NetElixir and ChatGPT Conversation: How Generative AI Is Disrupting Search
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I am ChatGPT, an AI language model developed by OpenAI. I have been trained on a large corpus of text data and can answer questions and generate text in a conversational manner. I can provide information on a wide range… Read More >>
Optimize Your SEO Strategy for Valentine’s Day
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February is upon us – even if it feels like we just wrapped up the New Year festivities! – and that means our favorite holiday for celebrating our love for those around us is almost here. From planning romantic dates… Read More >>
Why Video Content is Important For Your Marketing Strategy
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Video content is swiftly becoming one of digital marketers’ most important tools for reaching new and existing audiences. With YouTube among the world’s busiest search engines, your e-commerce business should already be leveraging video content to connect with high-value customers…. Read More >>
Search Marketing Redefined
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Search is a staple of digital culture. In an increasingly online and connected world, there are so many options available for nearly every facet of life. From deciding to buy a certain product, try a new style, eat at a… Read More >>