NetElixir invites you to explore the depths of value we offer in thought leadership
and digital marketing expertise in the content below.
When I saw this article “Best Buy CEO: Who’s Afraid of the iPad?” http://www.fastcompany.com/1691767/best-buy-ceo-tablets-not-the-death-of-notebooks on Fast Company two weeks ago, I thought to myself “Uh oh, something is shaking up Best Buy…” When Best Buy CEO Brian Dunn first cautioned… Read More >>
The headline can also be “The largest retail gain since March!” Stripping out autos, gasoline and building materials, retail sales rose 0.6% in August. As consumer spending continues to grow at a modest pace in the 3rd quarter, retailers are… Read More >>
It’s August and the eTail East 2010 Conference is right around the corner. Joining other senior marketing executives at eTail, we at NetElixir are in full gear preparing for the roundtable discussion of Holiday Preparedness for 2010 – Protecting Every… Read More >>
You know the old saying, “Two heads are better than one?” Now we’re dealing with “Millions of heads are better than one.” Crowdsourcing is a compound of the words “crowd” and “outsourcing” and is defined by Wikipedia as the act… Read More >>
Geoffrey the Giraffe. The Green Giant. The Nestle Bunny. The Energizer Bunny. Wendy. The Rice Krispie Elves. Chester the Cheetah. The Travelocity Gnome. The Pillsbury Doughboy. And my creepy friend, The Burger King. Brand mascots endear us to a product. … Read More >>
A few weeks back, we shared with you tips on planning your social media program around the holiday season. So what about traditional paid search advertising? The holiday season is all about making the most of opportunities and at the… Read More >>
It can be a daunting task to dive into email marketing for the first time. To help guide marketers through the nuances, I spoke to Jordan Lane, email marketing expert and author of the blog EmailMoxie.com. NetElixir: Please tell me… Read More >>
Imagine you’re a brand with a rich history. Your followers are loyal but sales have been less than favorable over recent years. You need to revitalize your brand and give people new reasons to consider why they loved it in… Read More >>
We live in a world of bite sized communication. Our attention spans are short and if you don’t grab our attention in the first minute, we’ve most likely checked out and are on to the next thing. Brands seem to… Read More >>
After an exciting time at IRCE 2010, we are back at the office. It was the largest Internet Retailer conference to date, with several thousand attendees and hundreds of exhibitors! We spent most of the time at our booth speaking… Read More >>