It can be a daunting task to dive into email marketing for the first time. To help guide marketers through the nuances, I spoke to Jordan Lane, email marketing expert and author of the blog EmailMoxie.com. NetElixir: Please tell me… Read More >>
Blogs
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How Philadelphia Cream Cheese is Using Social Media
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Imagine you’re a brand with a rich history. Your followers are loyal but sales have been less than favorable over recent years. You need to revitalize your brand and give people new reasons to consider why they loved it in… Read More >>
Top 5 Brand-Driven Viral Videos on YouTube
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We live in a world of bite sized communication. Our attention spans are short and if you don’t grab our attention in the first minute, we’ve most likely checked out and are on to the next thing. Brands seem to… Read More >>
NetElixir at Internet Retailer Conference and Exhibition 2010
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After an exciting time at IRCE 2010, we are back at the office. It was the largest Internet Retailer conference to date, with several thousand attendees and hundreds of exhibitors! We spent most of the time at our booth speaking… Read More >>
You-Haul: How Teenagers Are Leading Product Reviews Through YouTube
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Peer reviews dictate how we shop, teenagers in particular. They seek approval from their friends who often hold more influence over fashion choices than a carefully planned out advertisement. Today’s reviews are not in the pages of magazines but broadcast… Read More >>
Go Green: Brands Support Image through Social Media
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The green movement has become somewhat of a marketing trend these days. “Eco”, “organic”, “sustainable”, “all natural”, and of course “green” are all the advertising buzzwords. Consumers now take into consideration how safe a product is. Lip balms and face… Read More >>
Tips For Retailers to Win the Social Marketing Battle This Holiday Season
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Think it’s too early to plan for the holiday season already? Think again. Holiday shopping season kicks off November 1st and tapers off just before Christmas on December 23rd. If you want to make the most of your online sales,… Read More >>
Don’t Leave! Why Your Shoppers Abandon Their Carts
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I love to shop online. I don’t have to deal with pushy salespeople, I have peer recommendations at my fingertips and there’s just something so gratifying about getting a real package in a the mail. The other day, I was… Read More >>
NetElixir brings World Cup flair to Internet Retailer
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It’s about that time again…IRCE 2010 begins tomorrow and we can’t wait! We have a timely theme for this year’s booth: FIFA World Cup! Come by Booth #224 to take a closer look at the handmade South African keychains we’re… Read More >>
Social Media Insights from Zak Stambor of Internet Retailer
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Since we’re gearing up for next week’s Internet Retailer Conference and Exhibition, I thought I’d reach out to someone who has their finger on the pulse of retailers. Zak Stambor, in addition to editing the daily newsletters, covers Social Media… Read More >>