Our team of fanatically analytical and creative retail marketers brings a wealth of knowledge from unique backgrounds. Last year, Paul Wilson joined us as NetElixir’s Chief Growth Officer and has since applied his expertise as a digital marketing leader to help us grow. For this edition of NetElixir’s Employee Spotlight series, we’re celebrating Paul’s one-year mark with a deeper dive into his role and personal interests.
Fun fact – Paul set his high school’s pole vault record in Princeton University’s Jadwin Gym….and the record still stands 35 years later!
HOW DID YOU GET INTO A “GROWTH” FUNCTION – WHAT HAS YOUR CAREER LOOKED LIKE LEADING UP TO NETELIXIR?
“I started in the broadcast industry in advertising sales,” Paul said. “I loved selling sports sponsorships, Olympics, etc. and then moved to the Internet side and search engines. Then I got into the search marketing agency side with sales responsibilities.”
Learn more about Paul in the full transcript below:
Q: WHAT DO YOU LIKE ABOUT WORKING AT NETELIXIR?
A: Working with smart people.
Q: WHAT IS THE MOST CHALLENGING ASPECT OF YOUR JOB?
A: Finding that perfect fit of what we offer and what prospects need.
Q: WHAT IS YOUR FAVORITE ASPECT OF YOUR JOB?
A: Helping clients grow their eCommerce revenue and achieving their personal and professional goals.
Q: WHAT’S YOUR FAVORITE PART OF HELPING NETELIXIR FIND NEW CUSTOMERS?
A: Seeing those new customers succeed online with our help.
Q: WHAT DID YOU CATCH ONTO (EARLY ADOPT) BEFORE YOUR FRIENDS?
A: The Internet. I used to print reports in the mid-1990s and bring [them] to clients who had never seen them before. I was also an early adopter of email when many people did not have email yet.
Q: WHAT’S THE BEST SALES ADVICE YOU’VE GOTTEN?
A: Fully understand the prospect’s needs before you try to sell them anything.
Q: WHAT IS THE MOST IMPORTANT QUALITY NEEDED FOR SUCCESS?
A: Perseverance.
Q: WHAT IS YOUR EARLIEST COMPUTING OR INTERNET MEMORY?
A: Waiting for an online connection through the phone for America Online. That hideous sound seemed to go on forever.
Q: WHAT PROFESSION, OTHER THAN YOUR OWN, WOULD YOU LIKE TO ATTEMPT?
A: Professional golfer.
Q: WHAT IS YOUR FAVORITE MOVIE OR BOOK (OR BOTH)?
A: Rocky (the original) and early John Grisham books.
Q: WHAT ARE YOU COMPLETELY FANATICAL ABOUT?
A: Saying more with fewer words, understanding people’s needs and how you can help them, and golf.
Join Paul and our team of retail marketing experts to elevate your career and grow alongside our clients. To find out how, visit netelixir.com/careers.
